If you’re anything like us, a trip to the beach isn’t complete without at least one flawless selfie. Sun, sand, sea hair—it’s the summer mood board we live for. But what if your casual snap could do more than just rack up likes? What if it actually helped save Malta’s beaches from climate change?

Say hello to CoastSnap Malta—the coolest eco-friendly movement to hit our shores.
What is CoastSnap?
CoastSnap is an international science project that lets ordinary people (yep, you) become climate change heroes with just your phone.
Here’s how it works: at Għajn Tuffieħa (Riviera Bay), you’ll find a sturdy little phone holder facing the beach. Pop in your phone, snap a pic, and upload it using the QR code provided. Your snap joins a global database of coastline photos that scientists use to track erosion, rising sea levels, and the way beaches shift over time.
No lab coat, no science degree—just your beach day selfie.
Why It Matters
We all know climate change isn’t just a buzzword—it’s happening right now. Malta’s gorgeous beaches are vulnerable to erosion, stronger storms, and shifting sands. By sharing your snaps, you’re literally helping scientists map these changes in real time.
Think of it like this: your selfie today could help save Riviera Bay tomorrow. That’s not vanity—that’s eco-glam.

And let’s be real: we’ve all posted 100+ selfies that didn’t change the world. Why not make one that does?
How to Join the CoastSnap Crew
Ready to turn your summer photo dump into climate data gold? Here’s your step-by-step guide:
- Head to Għajn Tuffieħa – aka Riviera Bay, one of Malta’s most stunning sandy beaches. If you haven’t been yet, this is your sign.
See the full guide to Malta’s beaches for inspo. - Look for the CoastSnap station – a mounted phone holder with instructions.
- Snap your pic – no filters needed (science prefers natural lighting ).
- Scan the QR code – upload your photo straight into the global project.
- Share the love – post on Insta or TikTok using #CoastSnapMalta and tag your friends to join in.
That’s it. You just became a citizen scientist.
Best Times to Snap
Want to level up your CoastSnap game? Timing is everything.
- Morning golden hour – softer light, dreamy selfies, plus the tide is often lower.
- Sunset – Riviera Bay sunsets are iconic; your snap will help scientists track shoreline shadows.
- After a storm – dramatic waves give super useful data (and Insta-worthy drama).
Pro tip: pack a picnic and stay for both golden hour and sunset. Science + snacks = perfection.
Eco-Chic Extras
Since you’re already saving the planet with your phone, why not go all in?
- Bring a reusable water bottle and ditch single-use plastic.
- Pack up your rubbish (yes, even those sneaky crisp packets).
- Join a local beach clean-up—check out Zibel Malta for upcoming events.
Every little action adds up. You’ll leave the beach glowing on the outside and the inside.

Selfies With a Side of Gelato
We can’t talk about a Riviera Bay day without mentioning the post-beach gelato ritual. Swing by Mellieħa or Golden Bay for a scoop (or three). Pro tip: go for classic pistachio—it’s basically a religion in Malta.
Better yet, share your CoastSnap selfie with your gelato in hand. It’s the definition of sweet science.
Other Eco-Adventures in Malta
CoastSnap is just one way Malta is blending fun with sustainability. Here are a few more ideas for your eco-friendly bucket list:
- Explore the Mellieħa Bay Nature Reserve for birdwatching and coastal walks.
- Try kayaking around Gozo’s caves with a local eco-tour guide.
- Take a digital detox weekend in Gozo—swap screens for sunsets.
Want more inspo? We’ve rounded up things to do in Malta all year round.
Why We’re Obsessed
Here’s the thing: CoastSnap is simple, fun, and surprisingly powerful. You’re not just snapping a cute beach photo—you’re part of a global effort to understand and protect our coastlines.
And honestly? That feels way better than just another “out of office” Insta caption.
Final Snap
So, next time you’re at Riviera Bay, don’t just take a photo for the ’gram. Take one for the planet. Your snap could be the missing piece scientists need to track how our beloved beaches are changing.
Grab your phone, bring your friends, and make your summer selfie count.