Who says you need a professional interior designer (and a sky-high budget) to make your space look stylish? Sometimes, the secret to transforming a room isn’t new furniture or an entire renovation — it’s the walls. Enter Photowall, the Swedish brand that’s redefining how we think about wallpaper, prints, and art at home.
Forget blank walls or cookie-cutter décor. With Photowall, you can add character, colour, and personality to any room — and do it on your own terms.
Why Photowall stands out
While many people think wallpaper is old-fashioned or tricky to apply, Photowall makes the process refreshingly modern. Their products are:
- Made-to-order – cut to your exact wall size
- Personalised – choose from thousands of motifs or upload your own photo
- High-quality – printed with eco-friendly materials that last
- Easy to assemble – even the biggest prints arrive with simple DIY instructions
It’s all about giving you the tools to design a home that actually feels like you.
Related read: Make your home more energy efficient
My Photowall experience
When I ordered my first piece — a London Underground sign canvas print — I was nervous. Would it be complicated? Would it look like the online preview? Spoiler: it was easier (and faster) than I expected.
Here’s how it went down:
- Picked my motif: Photowall’s collection is massive, from bold botanicals to iconic cityscapes. I went with London Underground to bring a little city nostalgia into my space.
- Customised the size: I wanted a statement piece, so I chose 150 x 150 cm. You can crop, shrink, or scale to your taste.
- Chose the edge: Options included black, white, motif edge, or no frame. I opted for motif edge to keep the design seamless.
- Ordered & shipped: I placed the order at 9 p.m. on a Wednesday — and it arrived by Friday via DHL. Two days. Unreal.
Inside the box came everything: canvas fabric, frame pieces, screws, corner plates, and hanging gear. Assembly was foolproof. Lay it flat, click the frame together, tighten the screws, fold the corners, and voilà — instant statement art.
What Photowall offers
Photowall isn’t just about one product. Their catalogue has something for every style and every wall:
✨ Wallpaper
Printed to your exact measurements. No awkward trimming, no patchy corners. Paste is included so you don’t need a separate trip to the DIY store.
✨ Canvas prints
DIY inner frames make them easy to assemble at home, available up to 59 inches in height/width.
✨ Framed prints
Premium quality, pre-assembled, and ready to hang. Think gallery vibes without gallery prices.
✨ Posters
Matte-finish premium paper paired with sleek poster hangers. Affordable and chic.
✨ Custom uploads
Upload your own photo or artwork. Want edits, colour tweaks, or object removal? Their in-house photo editors can make it happen.
They have inspirational ideas and numerous options to choose from.
Why choose wallpaper over paint?
Wallpaper isn’t just cheaper in many cases — it’s also more versatile. With the right design, you can:
- Make small rooms feel bigger
- Add height to low ceilings
- Introduce textures and patterns that paint can’t replicate
- Switch vibes quickly — from cosy cottagecore to urban minimalism
It’s décor that works harder than a simple coat of paint.
Inspiration on tap
Still stuck for ideas? Photowall’s site is full of inspiration boards and curated motifs to spark your creativity. Whether you’re after Scandinavian calm, maximalist colour pops, or travel-themed wall art, you’ll find something that clicks.
Their Instagram feed is also a dream scroll — a mix of customer homes, styled shoots, and DIY tips.
Follow: @the_punk_rock_princess for more décor inspo
Fast facts: Photowall at a glance
- Ships worldwide, fast (my order arrived in 48 hours!)
- Eco-friendly printing with water-based inks
- Thousands of designs across art, photography, and illustration
- Options for every budget, from posters to custom wallpapers
Final thoughts
Photowall isn’t just a store. It’s a chance to make your walls part of your story. From the Underground sign in my living room to the endless inspiration on their site, I’ve found that decorating doesn’t have to be intimidating — or expensive.
So if you’ve been staring at a blank wall wondering what to do with it, start here. A canvas, a mural, or a wallpaper from Photowall might be the easiest way to transform your home into a space that actually feels like you.
Bonus: Photowall has shared a special discount code for readers. Use it at checkout and brighten up your rooms for less.
Ready to shop? Explore Photowall here
