There are few items in your wardrobe that work as hardβor have as many stories. Itβs the ultimate all-rounder: practical, stylish, nostalgic, and effortlessly cool. From cowboys to catwalks, from Bruce Springsteen to Sarah Jessica Parker, denim has always held its own.
And Iβll be honestβI’ve had the same cropped denim jacket since uni, and Iβm still not ready to part ways with it. Thatβs the magic of denim. So why does it never go out of style?
Letβs break it down.

Denim: the ultimate chameleon
Letβs face itβfashion can be exhausting. Thereβs always a new colour of the year, a must-have silhouette, or an aesthetic youβve never heard of until itβs suddenly βcore.β But denim? Denim is the ride-or-die of the wardrobe world.
Whether youβre throwing on a cropped denim jacket over a floaty dress for brunch or pairing it with a roll-neck and boots in autumn, the styling options are endless.
Take the Femme Luxe Black Cropped Denim Jacket, for example. With its long sleeves, silver buttons, and sharp silhouette, itβs the sort of piece that doesnβt just sit pretty in your wardrobeβit gets worn. A lot. Style it with:
- A floral dress and trainers for a casual Sunday stroll
- Denim shorts and an oversized tee (hello, festival season!)
- Biker hot pants and heels for a night out

A history stitched in style
So it didnβt just show up yesterday. It earned its legacy. It started out toughβliterallyβas workwear in the early 1900s, then strutted into the 1980s with a vengeance. Think Calvin Klein, Guess, and Dieselβbig hair, bold personalities, and even bigger jean jackets. Cropped, distressed, bleached, oversizedβdenim was more than fabric; it was a movement.
These days, youβll still see denim at fashion week, on the high street, and probably on yourself right now. Itβs a fabric that reinvents itself every decade without ever truly disappearing.

Year-round, season-proof fashion
One of the best things about denim? Itβs season-proof:
- Spring: Light-wash jeans + white top = effortless freshness
- Summer: Cropped jackets over cami dresses? Yes, please.
- Autumn: Go double D with earthy tones
- Winter: Layer denim under chunky coats and scarves
Itβs the ultimate in repeat-wear value, and it never looks tired.
Not just jackets: denimβs full takeover
Sure, jackets are iconicβbut letβs not forget the rest of the gang: jeans, skirts, dresses, corsets, and even bags. The once-feared βdouble denimβ is now runway-ready. (Yes, Britney and Justinβs matching denim moment did come full circle.)
Just remember: vary your washes, balance your fits, and add a statement accessory or two.

A fabric with staying power
Denim doesnβt just look good. It lasts. My oldest pair of jeans is pushing 10 years and still going strong. That kind of longevity isnβt just good for your walletβitβs good for the planet too.
In a world thatβs (finally) challenging fast fashion, denim stands tall as a symbol of sustainability before it was trendy.














